Check out the stories making headlines in fashion and the business of fashion this week!
How Streetwear Became A Uniform for Progressive Youth Culture Around the World
From Singapore to Lagos to Greece, a new generation of fashion outsiders are creating clothing that reflects realities and represents the progressive politics of 21st century youth.
Product Placement: How Brands Get Their Products Into Films & TV Shows
H&M Sales Rise for Third Straight Quarter
The world’s second-biggest fashion retailer’s net sales were up 10 percent to $5.49 billion versus expectations for an eight percent rise.
The Truth about Shopping on Instagram
The clothes that had been chasing me around my feed for months looked good in the adverts. Would they stand the test of being worn in real life?
When Facebook Goes Down, An Economy Goes With It
Facebook’s outage cost small advertisers thousands of dollars
How Designers are Changing the Conversation Around Lingerie
Your Childhood Nostalgia is Big Business–Just Ask Reebok
The demand for “dad” sneakers is driving Reebok to rerelease (and remix) more of its designs from the ’90s.
E-commerce is the ‘future for a lot of markets,’ Adidas CEO says
Adidas CEO Kasper Rorsted told CNBC Wednesday the company saw e-commerce as a “tremendous opportunity.” It came as the company published its 2018 earnings, which exceeded analysts’ expectations. However, Adidas is expecting U.S. growth to stall in the first half of this year as it struggles to meet strong demand.
Why Do Blunders Like the Gucci blackface Debacle Still Happen? A Diversity Exec Has 3 Theories
AI Fashion Movement: E-tailers Turn to Tech to Improve Shoppers’ Experience
Online retailers are becoming more adept at using tech, such as artificial intelligence and augmented reality, to improve their customer experience. Think avatars that interact with shoppers and photo-based apps that allow users to find similar items online
Supercharging Retail Sales Through GeoSpatial Analytics
A retailer can now use geospatial analytics to understand the interactions between its online and offline channels. With these insights, it can create a higher-performing retail network.