In recent years, the Nigerian fashion industry has experienced a lot of growth and expansion, there are still many areas yet to be tapped with clearly defined support services for the ever-growing industry. This is the gap that Style of TyLuxe intends to fill.
Style of TyLuxe is a young dynamic agency that is focused on working with indigenous local and international fashion brands. The brand’s aim is to provide much-needed marketing direction from the creative process to the consumer experience cycle.
Style of TyLuxe has worked with indigenous fashion labels like Indainque and Yanga Trybe for the launch of their SS21 collection–the Gaia Collection and Vibranium Collection, respectively. Style of TyLuxe has also worked with the designers in creating lookbook videos, photoshoots and even promoting the collection.
The brand is currently facilitating a major collaboration between Indainque and iFitness which will change men’s activewear and gym wear looks in the coming month. This is a major feat as men’s gym wear has direly needed a revamp!
With a network of skilled professionals and a team of passionate fashion enthusiasts, the brand’s CEO Akee Temitayo Ramo is leaving no stone unturned:
We have created a collective of dedicated specialists focused on the various areas of any fashion business life cycle to boost and propelling them to the global community.
We aim to be the driving force behind the Fashion industry growth by pushing the creative work into the hands of your desired target market.
According to the statement of the brand:
Style of TyLuxe is a young dynamic agency set with the hardened passion to see the growth of strong fashion labels grow while breaking borders and frontiers.
Our fashion marketing agency aims to be a force in the fashion industry by providing much-needed marketing support for the industry’s needs. We have worked with a few brands to launch their collections and worked with them is pushing their online presence by working with fashion bloggers, vloggers, and influencers. We also use strategic sales campaigns to help create sales-generating opportunities for brands.
At Style of TyLuxe, we believe the ready-to-wear fashion, footwear, and other apparel market is yet to be fully tapped and we intend to be at the forefront of this evolving market. We are constantly keeping our attention to the pulse of the market, studying the players, prices, and trends as we ensure that our clients are always ahead. We are target-driven and pride ourselves in creating impactful creative marketing campaigns that promote strong sales in ready-to-wear fashion and footwear apparel.