Nigerian singer, songwriter, and record producer David Adedeji Adeleke, popularly known as Davido, recently announced his first fashion collection with German sportswear giant PUMA.

 

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Davido was announced as a PUMA global ambassador last year, and last month, the star walked the runway for PUMA at New York Fashion Week and has followed the momentum with the new collection.

PUMA is known for its creative partnerships with pop stars and celebrities, including Nomzamo MbathaRihanna, Usain Bolt and other big names. This latest offering features “bold, statement pieces inspired by the award-winning artist’s roots.”

 

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Every piece in the collection features his signature quote, “We Rise By Lifting Others.” 

Davido took to his Instagram page to announce the collection:

The wait is almost over! What better day to announce my Pre Order is now live than today!!

 

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