During our roundtable discussion, award-winning television host Stephanie Coker, renowned media professional Lehlé Baldé, and media strategist Mary Edoro explored new media and storytelling in this digital age.
We have rounded up three unmissable quotes from Saturday’s event.
Stephanie Coker Aderinokun
We live in an age where people will pay and subscribe to certain types of stories. It is important to tell stories in an engaging way to attract traffic. No matter what type of story you tell, how you convey it is what matters most.
Being a journalist does not require you to go to journalism school. However, you must ensure you understand the ethics of journalism and do your research. Everybody can be a journalist, but you have to be intentional about it.
You can establish a personal brand that resonates with people worldwide by showcasing unique qualities and maintaining an active online presence. Creating a story around your brand allows your audience to engage with it.