Project Runway SA is almost here! The SA edition of the long running American hit show will debut on Mzansi Magic on July 10 at 9:30pm. It was glitz and glam galore at the launch party at Menlyn SA’s Hard Rock Cafe in Pretoria, which featured core members of the fashion design show, host by Lerato Kganyago, judges Rahim Rawjee and Noni Gasa, fashion mentor Gert-Johan Coetzee and Ndalo Media CEO Khanyi Dhlomo as well as fashion industry heavyweights like Elle SA’s Editor in Chief Kellyn Fung and representatives from sponsors 4th Street Wine, Tresemme, Edgar’s Fashion, Lexus South Africa and more.
Attendees were treated to a screening of the first episode of the TV show, which is meant to help grow the South African fashion industry, by harnessing talent and pushing creative boundaries.
“Our contestants have done us immensely proud,” says Dhlomo. “Amongst them there are so many varied design styles and aesthetics – and none of them dull. It’s a fabulous display of South African talent, and I’m thrilled to say that even their designs shine beyond my wildest visions.”
In the reality tv show, contestants compete to create designs within specific time limits, with fabrication restrictions and set themes. Weekly eliminations are held by the judging panel and the finalists will battle it out for the opportunity to showcase a pop-up collection at Paris Fashion Week and will also receive additional prizes to the value of R1 000 000.
“We are excited to be the new home for Project Runway SA,” says Reneilwe Sema, Director of Local Entertainment Channels at M-Net. “As Mzansi Magic, we are always looking for content that is authentic and resonant with our audiences. This show will bring some variety to our slate of content and we hope that the viewers will enjoy our contestants’ local take on what is fashion forward.”
Check out images from the launch below.