Adut Akech has been announced as one of the faces for Valentino‘s new fragrance line Born in Roma for men and women.

The new line was launched in Paris on Monda; while the women’s scent is out now, Valentino’s men’s fragrance launches in October.

Valentino creative director Pierpaolo Piccioli explained that Roma is all about an attitude towards life. “When you have a culture, you have an identity.”

Adut announced the new campaign on Instagram saying:

I am so beyond thrilled and overjoyed to be sharing my first ever fragrance campaign for @maisonvalentino #BORNINROMAwith @anwarhadid
These BEAUTIFUL images shot for the campaign by the one and only @inezandvinoodh 😍💗💫