One beautiful core memory you can create during pregnancy is a maternity shoot. Even better when it’s stylish and creative in a way that makes the photos feel timeless — something you can look back on years from now and relive all the emotions of that special chapter.
Yes, maternity shoots have a beautiful energy of their own, but one of the best parts is that you get to decide exactly what you want yours to look like. From your outfit, hair and makeup to the set and even the props you want to incorporate, the creative direction is yours to explore. Once you’ve picked your photographer and studio, you can step into the role of creative director, if you want to, and bring your vision to life with a moodboard filled with colour palettes, references and the overall vibe you’d love to capture.
So, if you’re currently looking for inspiration and Pinterest or Instagram hasn’t quite shown you something that feels authentic to you or achievable, here are some stylish maternity shoot ideas to consider:
Ethereal & Floral
Lean into a soft, dreamy aesthetic with florals in the background. Think delicate blooms, flowing fabrics and a romantic setting that creates an almost otherworldly feel. You can keep the styling light and airy or make the flowers more dramatic for a statement-making set.
The Cool Mum
If you’re a mum-to-be who wants maternity photos that feel effortlessly stylish rather than overly traditional, this is for you. Play with relaxed silhouettes, statement accessories like sunglasses. Also, try sets outdoors rather than being confined to a studio. The goal is to make the shoot feel like you, just with a beautiful bump taking centre stage.
Glamour, But Make It Editorial
Take cues from fashion editorials and bring a little drama to your maternity shoot. Think striking silhouettes, sculptural poses, beautiful lighting and styling that feels elevated and intentional. Whether it’s simple lingerie, a glamorous gown, or a more fashion-forward look, let the photos feel like they belong in a magazine.
Minimalist Mum-To-Be
Sometimes, less really does give you more room to shine. Try a clean studio setting, pared-back styling and a neutral or striking palette that keeps the focus on you and your bump. Simple dresses or co-ords in basic colours like black or white, minimal props and understated beauty details can create photographs that feel elegant and timeless.
The Coordinated Old-School Denim Effect
There’s something about denim that gives photographs an effortlessly cool, nostalgic quality. Bring that feeling into your maternity shoot with classic jeans, denim shirts, jackets, or coordinated denim looks with your partner.
