New designers pop up everyday and quite a few of them are undoubtedly talented. We’ve had our eyes on quite a few up and coming brands and we will be highlighting some of the major on-the rise- brands you need to know in the Discover series, as well as re-introducing some other well known brands.

The Adéy Soile woman is every woman who is strong, confident, in control and wants to look the part. Whether it’s in the board room or in her day to day life.

On why they started their line 
The brand was conceived out of the need for chic, classic work wear and power dresses for the modern woman. I was passionate about empowering women in a creative, non-conventional way.

 

@smartmoneyarese
@adeysoile
On the favourite celebrity they’ve dressed and their thoughts on the influencer to economy.
 We have worked with a lot of celebrities and influencers. They have all been a pleasure to work with; bringing different strengths and elements to each project.
Who is the Adey Soile woman?
The Adéy Soile woman is every woman who is strong, confident, in control and wants to look the part. Whether it’s in the board room or in her day to day life.
On style inspiration
 Every collection is different and inspired differently, inspiration comes from what is around me; what I am are exposed to. Our last collection “The Dahomey Amazon” was influenced by the West African culture and by the West African women who fought against all odds. Aso Oke featured in this collection here also represents the rich vibrant culture of Nigeria and we use this to celebrate all women who today are fighting against all odds.

Adey Soile transcends just clothing and stirs up powerful emotions in women; inspiring confidence in the wearer

How would you describe your label?

Adéy Soile is a contemporary female apparel brand that makes ready to wear and custom clothing. We are inspired by strong, amazing women around the world who have challenged the status quo and achieved the supposedly unachievable. It is the go-to brand for timeless, elegant formal and work wear pieces. Adey Soile transcends just clothing and stirs up powerful emotions in women; inspiring confidence in the wearer. The brand’s vision is to create female clothing that inspires and exudes confidence, beauty and self awareness in women.

 What do you believe should be the foundation of every woman’s wardrobe?

I believe every woman should own a power dress. I love the way a power dress and heels can instantly make you feel so confident like you can talk to anyone, do anything and be invincible.

@adeysoile

Who: Tinuade Esho Soile, Creative Director of Adey Soile.

What: Elegant formal and work wear.

Where: Shop Adey Soile on their website and in person at their showroom:

9b Emma Abimbola Street, Lekki Phase 1
Lagos.

They are also stocked in the UK  here and here and WAAFashion.com

Follow them on Instagram @adeysoile

Are you a fan of ADEY SOILE ? If you’d like to be featured or there is a brand you think we should feature email style [at] bellanaija dot com.  We’d love to hear from you!

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